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Häagen-Dazs Arrives in Rockville

Haagen-Dazs has unveiled its newest location at 1516 Rockville Pike, taking over the former space of the recently closed Mr. Wish.

Renowned for its “irresistible creations made with Häagen-Dazs super-premium ice cream and sorbet,” Haagen-Dazs stores have been experiencing a resurgence, opening new shops across the country. These grand opening celebrations often feature exciting giveaways, such as free mini cups or cones for the first 500 guests, scratch-off cards offering the chance to win free ice cream for a year, and more. Should a grand opening event be announced for this location, we’ll be sure to provide an update.

In addition to its newest Rockville Pike location, Haagen-Dazs also has a presence in Montgomery County with a store on the lower level of Montgomery Mall. The brand bid farewell to its Bethesda Row store in the summer of 2021 after approximately a decade of operation at that location.

Featured image courtesy of @xoxojudie on Instagram

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